Publicis India has announced the appointment of Russell John as Vice-President, Strategy. John will be based in Mumbai and will play a key role in shaping ideas and insights and nurturing growth for a number of brands for the agency. He will report to Sudeep Gohil, CSO and Managing Partner, Publicis India.
John joins Publicis India from Lowe Lintas where he was Associate Vice-President. He was one of the planners on the global team for Lifebuoy across the markets of South Asia, South East Asia, North Africa and Middle East. He also managed the regional planning mandate for a host of brands, including Pepsodent, Housing.com, Paranjpe Realty, Tata Tea, Britannia, Sonata Watches, ICICI Prudential Life Insurance, Bajaj Bikes, UTI Mutual Funds, Karvy Finance, BPCL, etc.
Gohil said, â€śFrom our initial meetings, I was excited about Russell joining us and working with our clients. He has a rare blend of characteristics, which make him a great person for the growing team. Humility, curiosity, passion, intelligence and a magnetic personality. Iâ€™m very enthusiastic to see his ideas come to bear on the work we are doing in the agency.â€ť
Expressing his views on joining the agency, John said, â€śIn Sudeep Gohil, Srija Chatterjee and Paritosh Srivastava, I found leaders who I wanted to associate with. It seemed like a buzzing and encouraging environment, which would give me an opportunity to add value to both the group as well as a varied set of brands. I am looking forward to lots of exciting associations and doing some great work for Publicis India.â€ť
John has also worked for Leo Burnett and Brand David Communications where he handled a diverse set of brands.Â Many of his projects have gone on to win multiple awards across international award shows. His contribution for Lifebuoy ended up winning Effectiveness awards across the India Effie, APAC Effie and Global Effie award platforms.